Heatwave: Water Usage Up 44 Litres Per Person

People are using an additional 44 litres litres of water on average compared to a normal day, according to Thames Water.

The utility company, which supplies London and the Thames Valley, said usage in the country's most populous area has spiked from 2.6 billion litres daily to 3 billion litres.

With some nine million consumers in the region, it means the average usage has jumped by nearly 10 gallons per person.

Industry is also accounted for in the figures released by the water utility.

Thames Water's Jerry White said: "At peak times of day in certain areas of the region, demand for water has been increasing by between 20% and 50%."

Although inner areas have seen modest spikes in water consumption, some suburban areas have seen usage leap by large amounts.

The company said that gardens and pools are partially responsible for the greater spike in those areas.

"Peak periods are first thing in the morning when people are getting washed ready for work and in the evenings when people turn the sprinklers on and fill up paddling pools for the kids to enjoy," Mr White said.

Although the country is increasingly looking parched, the company has tried to reassure consumers that a hosepipe ban is not being considered.

Mr White added: "While we are currently a million miles away from a drought, our treatment works are being cranked up a notch to keep pace with the spikes in demand."

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